Pureology Pure Volume Shampoo 266ml is a lightweight, rich-lather shampoo designed to give fine, flat, colour-treated hair a fuller, more lifted look. The creamy formula gently cleanses without harsh sulfates, helping to remove residue that can weigh hair down while respecting the vibrancy of salon colour. Wheat Protein works to support volume and body, while Eucalyptus Leaf Extract helps to refresh the scalp and promote a clean, airy feel from roots to ends. The hair is left feeling soft yet light, with enhanced movement and a natural-looking finish.

Ideal for those with fine or limp hair who want volume without heaviness, this shampoo fits easily into a regular haircare routine. Its 100% vegan and free from sulfates and parabens, making it a considered choice for those who prefer a gentler cleanse. The signature aromatherapy blend of pink grapefruit, wild rose and cedarwood offers a fresh, uplifting scent, turning a daily wash into a small moment of self-care.