Kevin.Murphy Style Rough.Rider Moldable Styling Clay 30g is a strong-hold styling clay designed to create a defined, matte finish with a lived-in edge. The clay has an oily, gritty texture that helps to rough up soft, clean hair and shape everything from short crops to longer, textured styles. Soya Bean and Bamboo Extracts are included to provide antioxidant-rich nourishment, helping to support hair strength and seal the look of rough ends while keeping hair feeling flexible rather than stiff.

Ideal for all hair types and lengths, this product fits easily into a daily styling routine when you want control without shine. The clay works particularly well for those who like a low-sheen, groomed yet undone effect that can be reworked through the day. Simply warm a small amount between the hands before applying to damp or dry hair to build texture, separation and long-lasting hold while maintaining a comfortable, touchable feel.